Review generation and reputation for a auto body shop
Stars do not separate shops in this trade. 74.1% of body shops already sit at 4.5 or better, so a driver comparing three of you is reading count and recency. The median shop has 54 reviews, 20.3% have fewer than ten, and the shops in the map pack are near 367.
Volume comes from one habit: the ask at delivery. When you walk the customer around the finished vehicle and they are happy, that is the moment. Hand them the phone with the review page open, or text the link from the lot while they are standing there. Write it on the repair order as a step and track it per estimator.
The other half is what the reviews say. Read your last thirty. If a third of the negative ones are about time or about not being told anything, no review campaign fixes that. The Tuesday and Friday update does. Reply to every review, including the bad ones, in two sentences, without arguing about the supplement.
Two weeks in, working means a steady trickle and a per-estimator tally you can look at.